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News at the intersection of financial services, content marketing and text analytics
To win Engagement, change how clients see the world
A tried and tested recipe to becoming interesting
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Squeeze far more value out of existing content
Is most of investment content’s value locked in its capacity for reuse?
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Trust Determines What Investors Read Online
Time and attention are scarce, but its trust that determines how they’re spent
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Barings tracks buzzing companies with NLP
The asset manager monitors media coverage of companies in which they invest
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Deutsche Bank weeds out greenwashing with NLP
The bank used topic modelling to spot companies leading on emissions reductions
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JP Morgan Chase slashed legal costs with NLP
The bank used feature selection to review commercial-loan contracts
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State Street uses NLP to boost Productivity
The asset manager used extractive summarisation to chop down research into snippets
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American Century scans earnings calls for Fibs
The asset manager used sentiment analysis for deception signals in call transcripts
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